TWENTY TWO MARKETING
TWENTY TWO MARKETING
MP Digital – Putting Innovation in the Spotlight
Client:
MP Digital is a Nottingham based web development agency who create bespoke online solutions. They work with high-profile, global clients including Namco, Clip ‘n Climb, and Warburtons.
The need:
MP Digital was looking to strengthen their appeal to B2B audiences and position themselves as industry leaders. With this in mind, the team identified two strategic goals:
• Case Studies - To better communicate the tangible value MP Digital offers, they needed case studies that focussed on business impact and a tone that resonated with corporate decision-makers.
• Award Entries - To build credibility and gain industry recognition, MP Digital aimed to enter, and win, prestigious awards, showcasing their expertise and innovation.
The work:
To achieve these objectives, MP Digital partnered with Twenty Two Marketing, relying on their ability to quickly understand the brand and direction of the business to:
• Gain insight and write case studies to clearly articulate the challenges, tailored solutions, and measurable results delivered to clients like Namco and Clip ‘n Climb.
• Prepare three award entries with a focus on storytelling and demonstrable impact, highlighting MP Digital’s role as a trailblazer in booking system innovation.
The outcome:
Through a combination of refreshed storytelling and industry recognition, MP Digital achieved:
• Enhanced Brand Presence: The case studies resonate with B2B audiences, emphasising MP Digital’s approach and how their solutions can reduce inefficiencies, are customer journey focussed and can increase conversions. They were also perfectly timed to support several proposals.
• Award Success: MP Digital was shortlisted for two prestigious awards, winning the Generation Next Excellence in Innovation & Technology Award, reinforcing their reputation as an innovator in digital solutions.
• Scalable Support: By partnering with a specialist content provider, MP Digital gained strategic insights and high-quality deliverables without overstretching their internal team.
"We couldn’t be happier with how the collaboration turned out. The case studies really hit the mark, telling a great story that connects with our business clients. Winning the Generation Next Excellence in Innovation & Technology Award was such an exciting recognition of our work. The whole process was smooth, and the results went above and beyond what we expected. We’re still working with Twenty Two Marketing on a number of projects and have recommended Cheryl to several of our clients."
David Maran, Director
MP Digital
TESTIMONIALS
What clients say...
"Cheryl is all in, fully invested and one of the team, getting to grips and understanding our brand quickly. Even though she is external and works remotely, the communication is on point."
Emma Bennett, Graphic Designer
CLIP 'N CLIMB